Our Board & Staff

The seed of The Aspen Effect was planted when founder Jerry Van Leuven created a program called Ranch Hand Leadership Academy in 2017. Within a few years, the demand for this program and for other youth supported services in Douglas County became apparent. Jerry recruited other adults to become volunteer mentors and soon, the seed burst through the ground and a 501C3 nonprofit called The Aspen Effect was born! Today, The Aspen Effect is governed by a strong, professional governing board representing leaders from multiple disciplines and industries. All of our board members became volunteer mentors, experiencing first-hand the magic that happens on a ranch with youth and animals. Our commitment to this work is grounded in the genuine desire to help our youth heal, grow and thrive.

Jerry Van Leuven, Founder & Executive Director

Experienced leader and life coach.

Stephanie Crawford-Goetz, Board Secretary

Director of Mental Health, Douglas County School District

Lara Wise, Board President

Independent CX Executive | Champion of the Human–Animal Bond

E (Erika) Masarova, Board Treasurer

Finance Manager, CORE Electric Cooperative

Laura Ciancone, Board Community Partnerships

Mental Health Division Manager, Douglas County Department of Human Services

Amanda Kearney-Smith,  Board Vice President

Principal & Co-Founder, The Nonprofit Strategy Group

Marty Lassen, Board Organization Strategist

Principle, Complete Edge, Professional Certified Coach